Bharat Auto Insights
A vintage-toned motorcycle showroom

Archived — historical article

Harley-Davidson Dealerships in India: Looking Back to 2010

By the Bharat Auto Insights Editorial Team · Last reviewed 17 October 2026

Harley-Davidson officially entered India around 2009–2010, opening its first dealerships in major cities to sell imported big-capacity cruisers. It later assembled some models locally before restructuring its Indian operations in 2020.

The 2010 picture

Early dealerships focused on large metros where demand for premium motorcycles was strongest. High import duties made the bikes expensive, so the brand targeted affluent enthusiasts.

Since then

Harley-Davidson ended its own sales and manufacturing operations in India in 2020 and partnered with Hero MotoCorp to handle sales and service, later collaborating on a smaller-capacity model made in India.

About this archived article

This is a newly written historical overview by Bharat Auto Insights, published by Essential Systems. It is not a copy of any article previously published at this web address, and we are not connected to the domain's former owner. Prices and specifications from 2010 are given only where widely documented and are approximate; they do not reflect today's market.

Keep reading

Get the Bharat Auto Insights newsletter

Practical buying advice, new guides and market explainers. No spam; unsubscribe any time.

See our privacy policy.